Work / Case study
Reclaim Lifestyles
80s nostalgia meets modern wellness, with a brand and website to match.
The situation
A wellness brand with a clear vibe (neon meets nature, VHS meets vitality) and an identity and site that didn't show it.
What I did
- Built the identity: bold type, a punchy palette and just enough nostalgia.
- Designed and built the website on HubSpot CMS.
- Set the early messaging and audience targeting.
What changed
A brand that looks like the energy it sells, and a site built to convert.
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